Along with his brother Bill France, Jr., James France inherited control of NASCAR and ISC upon his father’s death in 1992, as well as a membership, and for a time secretary, of the board of directors of NASCAR, he served influentially as an advisor to his brother through the latter’s retirement as NASCAR president in 2000 and as NASCAR CEO and chairman of the board in 2004. In 1999, France founded the Grand American Road Racing Association, a sanctioning body for various forms of road racing in North America; including the Rolex Sports Car Series, the successor to the United States Road Racing Championship and the sponsor of the 24 Hours of Daytona; the Koni Challenge Series, a two-class touring car league; the SunTrust Moto-ST Series, an endurance racing motorcycle series. The Association also operates the North American arm of the international Ferrari Challenge. Forbes reported in 2014 that revenues were poised to grow again in 2015 when multi-year television deals with Fox and NBC totaling $6.8 billion kick in. France also owns more than 13 million shares in International Speedway Corporation, which manages many of the racetracks that hold NASCAR events.